BlogTalkRadio SEO.Namifiers.com Interview

Listen to archived show at BlogTalkRadio with Nancy Brown : Looking for SEO help? SEO.Namifiers: Unlike Anything You’ve Ever Seen 

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New*** Interesting article & comments: Expecting Your Monthly SEO Report Anytime Soon? http://sicklogic.com/seo-sem-reports

Mark Herre is the Senior Manager for the SEO division of Namifiers, LLC. Mark has over 13 years of SEO experience, and has consulted both large and small clients as a permanent member of the Namifiers team for the past 3 years.

Namifiers: The Most Integrated Name In Branding.  For affordable and personable SEO service, call 800.990.2492 x 189  or visit online at  http://seo.namifiers.com
Email. seo@namifiers.com
Topic:    Restoring Faith In SEO

7 Questions & Answers:

1)  Tell us about Namifiers, what do you do?
Namifiers is a leading provider of integrated marketing solutions. Basically, we employ a horizontal business model that can quickly flourish brand awareness on multiple platforms: graphic design, SEO/SEM, manufacturing, and campaign management.  We specialize in trimming inefficiencies and passing the resulting product and value onto clients at ultra-competitive rates.  My team manages all SEO services, which include link management, social profiling, content building and coupon management.

2) What is it about your team at Namifiers that can “restore faith” in SEO?
We really do our homework and keep hourly tabs on the latest SEO techniques and trends.  Like I mentioned before, this has been my passion for 13 years running, and when I speak to clients, I ask the probing questions that hopefully trim away all the stuff they don’t need and really customize the packages that are going to give them the right success.  We bring a breadth of experience in diverse SEO tactics and efficiency needed to make each package surprisingly affordable, for small or large businesses.

3) For someone new to SEO, how do you explain your services?
In the end, clients really just want their phones and their website to be buzzing with orders.  Everything in SEO should either be an accelerant or a compliment to that objective.  My team focuses on the most efficient ways to produce both short-term and long-term results towards that purpose.  No one can get you legit, exclusive ranking in the Top 10 natural listings overnight.  But what we can do is plug you into the thriving online channels that will boost your visibility and build your link popularity, all while we work on getting you the long-term results.�
Customizable Packages:  Services offered

Yahoo! Site Explorer Backlinks
Webposition Reporting
Link Exchange
Sponsored Search Management
E-Coupon Management
Blog Directory Submission
RSS Feed Setup
Podcasts
E-Book Distribution
Forum Postings
Blog Do Follows
Link Exchanges: Triangular and Reciprocal
Affiliate Programs
Google Knol Service
One Way Linking
Social Profiling
Regional Linking
Directory Submission
Data Aggregation
MacRae’s Blue Book, InfoUSA, Infobel…
Twitter Management
Question and Answers Submissions
Web Template Setup
Comparison Shopping Networks
Email Marketing
Video Submission.
Press Release Distribution

4) So, as far as the short-term results, what would you consider to be the “low hanging fruit”?
The “low hanging fruit” will be different for every client.  For example, clients that simply sell commodities or retail items can benefit from a carefully crafted e-coupon package that drives consumers to your website and boosts revenue.  This is very popular with our clients, and is a method we use frequently for our manufacturing division of Namifiers.  One example that comes to mind was a promotion we did for Printed Vinyl Banners this past January.  I put together a small coupon package to promote our banner line, and in 2 weeks it added $2,000 in banner sales to our normal influx.  That $99 effort would have cost me $400-$500 in google to obtain the same result.
Some companies may need more immediate PR help, for which we can draft and infuse press releases, articles and/or Question & Answer listings at key online hubs.
There are about 50 different campaigns we select from for the short-term results.

 5) When a new client comes on board with you, what is your first step towards optimizing their website and developing responsible one-way links?
To start, every website needs an initial report. I call them  Before and After’s.

These are the two essential reporting features used:
a) Yahoo! Site Explorer Backlink Setup (Before & After Shots)
b) Webposition Search Engine Setup (Before & After Shots)
 Yahoo! Site Explorer Backlinks:
This report determines for our team and for the client all the work that needs to be done to acquire links. We analyze 5-10 competitors and then, through engineering work, we can determine the best route for the client and the lowest hanging fruit.
 Webposition Search Engine Reporting:
This is a snapshot of how the client ranks in the top 3 search engines for all their keywords.

6) I have heard you use the term “link juice”, can you explain to our audience what that is?
Link juice is described as search engine friendly one-way links that come from another website directly to your site. No redirects, no follows in the meta tags etc. For our clients here at Namifiers, I focus heavily on building this “link juice”.  Any other type of link that produces traffic is a bonus, but does not carry enough search engine value to has link juice and if we happen to get a non-link juiced incoming link and the client is still getting good traffic from it then who’s complaining.

7)  Are there any particular industries from which your clients come from?
It varies so much because everyone has or needs a web presence these days.  Lately, we have been able to fill a large need for Advertising Agencies. These are dynamic companies that have to be the go-to people for their clients, and what we do offers a tremendous solution for their profession.  I have really enjoyed working with them lately, mainly because they understand the need and can effectively communicate and facilitate the needed changes for their clients, and be very active in ensuring client satisfaction.  For me, that’s what it is all about…everybody wins.